Flor de Caña Named Official Rum Partner of the New England Patriots

Flor de Caña, a sustainably produced premium rum from Nicaragua, has been chosen as the Official Rum Partner of the New England Patriots. Only fitting that one of the first global spirit brands to be Fair Trade CertifiedTM is served alongside the golden standard of NFL franchises and six-time Super Bowl Champions, the New England Patriots.

Through this multi-year partnership, the thousands of Patriots fans that visit Gillette Stadium every home game will be able to enjoy an eco-friendly rum that is produced 100% with renewable energy, naturally aged without sugar and that plants 50,000 trees annually. All season long, Flor de Caña will offer fans a series of unique consumer experiences, special giveaways and the perfect cocktail to celebrate a Patriot’s touchdown, the Flor Ginger:

  • 1 ½ parts of Flor de Caña 12 Year Rum
  • 3 parts Ginger Ale
  • Orange Peel

Serve in a highball glass & decorate with orange peel

Great cocktails start with responsible measuring. Please enjoy responsibly. Flor de Caña Rum, 40% alc./vol. (80 proof). © 2019 Imported by William Grant & Sons, New York, NY.

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PR Contact
Joe Gallo
Joe@CurichWeiss.com
203.644.3354

About Flor de Caña Rum
Flor de Caña is a Fair Trade CertifiedTM and sustainably sourced premium rum. From a 5th generation single family estate, it’s enriched by an active volcano, naturally aged without sugar and distilled 100% with renewable energy. It was named “Best Rum Producer of the Year”​ (IWSC ’17). www.flordecana.com

About William Grant & Sons
William Grant & Sons Holdings Ltd. is an independent family-owned distiller headquartered in the United Kingdom and founded by William Grant in 1887. Today, the global premium spirits company is run by the fifth generation of his family and distils some of the world’s leading brands of Scotch whisky, including the world’s most awarded single-malt Glenfiddich®, The Balvenie® range of handcrafted single malts and the world’s third largest blended Scotch, Grant’s®, as well as other iconic spirits brands such as Hendrick’s® Gin, Sailor Jerry® Spiced Rum, Tullamore D.E.W.® Irish Whiskey, Monkey Shoulder® Blended Malt Scotch Whisky and Drambuie® Scotch Liqueur.

William Grant & Sons has been honored as “Distiller of the Year” by the prestigious International Wine & Spirit Competition and International Spirits Challenge 12 times over the past 13 years, including the most recent award in 2018.

Founded in 1964, William Grant & Sons USA is a wholly-owned subsidiary of William Grant & Sons, Ltd. and features one of the fastest growing spirits portfolios in the USA with brands including Glenfiddich, The Balvenie, Hendrick’s Gin, Sailor Jerry Spiced Rum, Tullamore D.E.W. Irish Whiskey, Drambuie, Milagro Tequila, Grant’s, Hudson Whiskey, Gibson’s Finest, Monkey Shoulder, Clan MacGregor, Reyka Vodka, Solerno Blood Orange Liqueur, Montelobos Mezcal, Ancho Reyes, Flor de Caña Rum, The Knot and Raynal French Brandy. For more information on the company and its brands, please visitwww.grantusa.com.

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