Holla Spirits Partners with Epic Pickles to Spice Up Lineup with Pickle-flavored Vodka
YORK, PA (February 12, 2020) – Holla Spirits, a millennial-owned spirits company, has teamed up with craft pickle company Epic Pickles to create Salvadili, the newest addition to Holla’s growing vodka lineup. Combining a sweet sensation with a hint of spice, the pickle-flavored vodka is now available in more than 75 Fine Wine & Good Spirits Stores in Pennsylvania and is available for Pennsylvanians to order online at hollaspirits.com.
“We are thrilled to partner with Epic Pickles, a craft producer and Pennsylvania-based neighbor that is as fanatical about their products as we are about ours,” said Holla Spirits President Patrick Shorb. “The name ‘Salvadili’ is a perfect fit this collaborative vodka creation, as it represents how we’re irreverently re-imagining the spirits industry for the next generation.”
Epic Pickles of Dallastown, PA, which is just a few miles from Holla Spirits’ hometown of York, PA, is an award-winning producer of hand-crafted pickles, salsa and Bloody Mary mix.
“We obviously have a passion for pickles, but we also have a passion for craft producers that are changing the game in their categories,” said Rob Seufert, who founded Epic Pickles in 2011. “Holla Spirits is doing just that. And together, with Salvadili, we’ve combined two craft favorites that bring a new level of awesome to Bloody Marys, martinis, straight-ups and more.”
The Epic-Holla partnership developed after Shorb and Seufert struck up a friendship after attending many of the same local craft food and beverage events. Just six months after conceiving the idea of blending Epic’s flavor with Holla’s vodka, Salvadili is gracing the shelves.
Salvadili begins with Holla’s original vodka, then adds Epic’s fresh dill pickle brine and spices. Naturally gluten-free and non-GMO, the pickle-flavored vodka is ideal for Bloody Mary’s, martinis, shots and pickle backs. Salvadili is available in glass or in Holla’s “on-the-go” pouch, which is ideally suited for events, festivals, the beach, boating, tailgating, golfing and more.
Holla also recently announced a distribution partnership with Southern Glazer’s Wine & Spirits (SGWS). The arrangement provides for distribution support by SGWS for both on-premise accounts and off-premise Fine Wine and Good Spirits store representation.
Holla is currently available in more than 100 stores throughout Pennsylvania, as well as bars, restaurants, breweries and clubs in Pennsylvania and Delaware.
Consumers and retailers can follow Holla on Facebook, Twitter, Instagram and Snapchat.
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About HOLLA® Spirits:
Holla Spirits, LLC is a York, PA-based, millennial-owned company dedicated to creating innovative spirits that resonate with like-minded consumers. The company’s original and flavored vodkas provide an alternative for those interested in a fun, fresh, rebellious, unpretentious and affordable vodka for the next generation. Holla blends its vodkas using high quality base distillates and natural flavor ingredients. The company is the recipient of a Gold medal from the 2017 Las Vegas Global Spirits Awards and Silver medal from the 2017 San Francisco World Spirits Competition. In 2018, Tipsy Bartender named Holla vodka one of the top “millennial alcoholic drinks that are the future of booze.”
About Epic Pickles:
Epic Pickles, founded by Rob Seufert in 2011, is an award-winning York, PA-based producer of hand-crafted pickles, salsa and Bloody Mary mix. Epic began with a visit to a farmer’s market, a quick “I can do that” moment, and a love for fantastic food. Epic make all its products in small batches from fresh ingredients for fabulous flavor – all by hand, no machines. Epic currently distributes to about 100 retailers in ten mid-Atlantic states including markets, beer distributors, grocers, bars and restaurants. Epic also sells directly to consumers at epicpickles.com.