NAPA, Calif., – July 26, 2019 – In keeping with its commitment to give back to the local community, Jackson Family Wines, the family-owned portfolio of high-end wine estates that includes Freemark Abbey, Cardinale, Lokoya, La Jota, Mt. Brave and Galerie in Napa Valley, will partner with Napa Valley Community Organizations Active in Disasters (COAD) to prepare emergency kits for local distribution.
As part of the company’s annual global sales meeting, to be held in Napa, California this year, more than 200 members of the sales team and members of the Jackson family will gather on Thursday, August 1, 2019 at the family’s Oakville Winery (7600 St Helena Hwy, Oakville, CA 94562) to assemble 200 backpacks with emergency items, such as survival blankets, first aid kits, and dust masks. The emergency kits will be donated to COAD, the local collective of nonprofit organizations formed following the 2014 South Napa Earthquake and 2015 Lake County Fire and Calistoga sheltering response. The goal of COAD is to improve community resilience and effectively utilize vital resources to help residents prepare and recover from a disaster.
The effort is part of the Jackson Family Wines’ Rooted for Good program, which encourages and empowers employees to volunteer in their local areas through individual and team volunteer days. Rooted for Good is an integral part of Jackson Family Wines’ sustainability program, which promotes environmental stewardship and social responsibility to build a more sustainable business. Over the years, Jackson Family Wines has supported non-profit organizations in Napa Valley such as the Napa Valley Farmworker Foundation, Boys and Girls Clubs of Napa Valley, St. Helena Hospital Foundation, Napa Valley Education Foundation, and the various organizations supported by the family’s donations and participation at Auction Napa Valley.
“Rooted for Good is a company-sponsored program that supports our employees in giving back to our local communities,” said Katie Jackson, Senior Vice President of Corporate Social Responsibility. “This initiative was created to provide aid to our neighbors in the Napa Valley, a community we have been part of for nearly 30 years. Following the earthquake and fires in recent years, providing emergency kits is one way we can help support disaster preparedness and relief in this region.”
About Jackson Family Wines
Jackson Family Wines is a family-owned wine company with a penchant for exploration and stewardship. Founder Jess Jackson placed his faith in farming and a meticulous expression of wine with his first landscape-changing vintage in 1982, an ethos that chairman and proprietor Barbara Banke, the Jackson family and the company’s employees continue to uphold to this day. The family’s collection of over 40 wineries and brands spans significant winegrowing regions across the globe, from California, Oregon, France and Italy in the northern hemisphere, to Australia, Chile and South Africa in the southern half of the globe. Artisan winemaking underscores a steadfast commitment to making exceptional wines. In each region, vineyard ownership remains key to consistent quality, conservation and stewardship for future generations and the communities around them. Learn more by visiting www.jacksonfamilywines.com.
About Napa Valley COAD
The Napa Valley Community Organizations Active in Disaster (COAD) develops and enhances partnerships for communication, coordination & collaboration amongst the whole community including nonprofit organizations, government agencies, and the private sector during all phases of disaster.