100-Calorie Craft Beer Shakes Up the Light Beer Category
Hood River, Oregon – February 5, 2019 – At 100 calories and only 6 carbs, new Session Light – from the award-winning Full Sail Brewery is perfect for anyone looking to keep the calories low but their standards high. Session Light is a Northwest take on a classic American lager, brewed with mountain spring water, malted barley, and Glacier and Sterling hops, all fresh from Full Sail’s Pacific Northwest backyard.
In keeping with the market shift toward better-for-you, healthy booze, consumers are craving not just a light beer, but one with flavor and nuance, and Session Light delivers. “Session Light is our craft-beer take on the light lager category and we’re really happy with how this beer came out,” says Full Sail Brewmaster Greg Doss. “It’s a great alternative for people wanting all the flavor of a craft brew without all the calories. If you’re looking for the perfect go-anywhere, drink-anytime beer, Session Light is it.”
When Full Sail launched the Session brand 14 years ago, it quickly became the hottest new craft-beer brand on the market, which has since brought home more than 100 medals, including 58 golds. Session’s not a micro, a macro, or an import, but in a way it’s a little bit of each. You see, virtually everyone who likes beer likes Session. It’s a brand that’s accessible without being ordinary. Totally drinkable, but never at the expense of character. So it’s only natural that Session Light should become the latest member of the Session family. Session Light pours bright, has a mellow, malty flavor, and finishes crisp and clean, with an ABV of just 3.6%.
Session Light is available now on draft. Session Light will also be available in 12 oz. slim cans in 6-packs and 12-packs, and in bottles in the Session Mashup Summer Variety Pack this spring. Have a good Session!