Category: Cider

Jean-Marie Heins Named CMO, Broken Shed Distilleries

JEAN-MARIE HEINS JOINS BROKEN SHED DISTILLERIES AS CMO Heins Brings Three Decades of Innovative Spirits Marketing and Operations Experience to Broken Shed Distilleries   SOUTHPORT, CT, MARCH 20, 2018– Broken Shed Distilleries, Inc. announced that Jean-Marie Heins has been named Chief Marketing Officer.  In this role, Heins will be responsible for the overall marketing strategy and implementation for Broken Shed Vodka, and will report to Samuel A. Brown, Executive Chairman and Jonathan Bailey, Chief Executive Officer and President. Heins has a proven track record of growing industry leading brands and joins Broken Shed after a long career at Sidney Frank Importing Co., Inc. Hired by Sidney Frank, she played an integral role at the company, serving in a variety of marketing roles. Most recently, Heins held the title of Executive Vice President of Marketingand Sales Operations and was instrumental in the launch and development of brands including Casamigos Tequila, Grey Goose Vodka and Jägermeister. Heins was also responsible for developing and executing a variety of innovative marketing programs for the company’s entire portfolio of brands. “Jean-Marie will play a pivotal role in growing Broken Shed Vodka distribution and optimizing our marketing efforts.” said Brown, “Her extensive experience in the distilled spirits industry will make an immediate impact on our company and we are very happy to welcome her to the Broken Shed family.” “I am proud to join Broken...

Read More

Sidra: Traditional Spanish ciders are making in-roads stateside

The Asturians and Basques of northern Spain have a cider history stretching back thousands of years. Fermented unsulfited with wild yeasts and mostly local apple varieties, traditional Spanish ciders, sidras natural, are bright with acid and bottled still, dry, and unfiltered. Though production processes are largely the same, each cider house, or llagar, uses its own combination of apples—mostly sharps, with a small percentage containing higher tannin levels to give the sidra body. Malolactic fermentation is also an important component in the process, softening the acids and rounding out the flavors, which can range from fruity to funky. One...

Read More

All-Access Passes on Sale for 2018 BevCon® Set for August 19-21 in Los Angeles, California

FOR IMMEDIATE RELEASE Contact:                Angel Postell 843-557-4077   Debbie Rizzo 617-233-8024    All-Access Passes on Sale for 2018 BevCon® Set for August 19-21 in Los Angeles, California   Presenters Announced for the Annual Beverage Industry Conference     CHARLESTON, SC—March 19, 2018— BevCon®, an annual beverage industry-only conference taking place at the LINE Hotel in Koreatown, Los Angeles on August 19-21, 2018, announced that All-Access Passes are now on sale. Passes are $600 a person and include access into two and a half days of Learning Sessions, breakfast and lunch on Monday and Tuesday, admission to the Opening Night Party and Closing Happy Hour, admission to the Meet-the-Maker Tastings, and souvenir bag and coffee mug. From March 19-26, there is an Early Bird Rate courtesy of SevenFifty for $550.   BevCon® also announced several featured Presenters for the year including: Aaron Polsky, Harvard & Stone Aaron Sherman, SevenFifty Adam Dulye, Brewers Association and Alba Huerta, Julep Alice Cheng, Culinary Agents Andre Mack, Mouton Noir Wines Angie Fetherston, Drink Company Baron Ziegler, Banshee Wines and Valkyrie Selections Bob Yule, Long Story Short Media Brad Thomas Parsons, writer Christian Krogstad, House Spirits Distillery Claire Bertin-Lang, CBL Liquid Consulting Clint Sloan, Banshee Wines and Valkyrie Selections Daniel Singer, Filthy Food Derek Brown, Drink Company Eric Railsback, Lieu Dit Winery Eric Seed, Haus Alpenz Erica Duecy, SevenFifty Daily Gary Crunkleton, The Crunkleton Hannah Ayres, Field Studio JP Fetherston, Drink Company Jon...

Read More

The Crawl: San Francisco, Calif.

As one of the pioneering cocktail cities in the 1800s and responsible (alongside New York and London) for the worldwide cocktail renaissance of the past 20 years, San Francisco, Calif., is a city that’s long known how to drink well, and one that starts rather than follows trends. The earliest U.S. craft distillers launched in the Bay Area in the early 1980s (St. George, Germain-Robin), and craft beer was jump-started in San Francisco in the 1960s, thanks to visionary Fritz Maytag at Anchor Brewing. Surrounding wine countries—from Napa, Sonoma and Mendocino counties to the Santa Cruz mountains—are legendary. With...

Read More

New cider championships set for the Royal Cornwall Show

A new competitive section is being introduced at this year’s Royal Cornwall Show to celebrate cider making. The resurgence in popularity of cider has led the organiser of the show, the Royal Cornwall Agricultural Association, to include cider classes among the numerous competitive elements of Cornwall’s largest annual event. The Cornwall Cider Championships will be open to amateur and professional cider makers, with entries encouraged from potential competitors from within the county as well as those based in other parts of the UK. David Berwick from St Ives Cider, Chairman of the newly formed cider section committee organising the...

Read More

Recent Issue

March/April 2018

Press Releases