The flavor unveiling will take place November 10, 2020, during a live webinar in partnership with Naturally Austin and hosted by Emmy® Award-Winning Producer Cat Neville of tasteMAKERS
- Beck Flavors is calling all beverage and food enthusiasts to cast their vote for the People’s Choice Flavor of the Year 2021.
- The official unveiling of the People’s Choice winner along with the Fruit, Botanical and Innovative Flavors of the Year will occur on November 10, 2020, at 10 a.m. (CST/CDT), during a live webinar in partnership with Naturally Austin and hosted by tasteMAKERS Cat Neville.
- Participants will have until October 30, 2020, at 11:59 p.m. (CST/CDT), to cast their vote and will automatically be entered to win a YETI® prize pack.
ST. LOUIS (September 9, 2020) – Beck Flavors, a leader in custom flavor innovation, is calling all food and beverage enthusiasts to cast their vote to determine the People’s Choice Flavor of the Year 2021. While the Beck Flavors team and strategic partners will determine the Fruit, Botanical and Innovative Flavors of the Year, the People’s Choice category allows everyone to play a part.
The unveiling of all four winning flavors will take place on Tuesday, November 10, 2020, at 10 a.m. (CST/CDT), during a live webinar in partnership with Naturally Austin and hosted by tasteMAKERS Cat Neville. The webinar will present how the 2021 flavors were determined, along with a craft cocktail demonstration by Mixologist Leslie Goellner of the Antler Room, and the unveiling of all four Flavors of the Year.
During the unveiling event, attendees will learn more about each winning flavor’s origins and profiles, along with different applications and recipes that can be created with each flavor. There will also be special appearances by Beck’s world-class Certified Flavorists, lab team and the Beck family.
“There is a tremendous amount of creativity and innovation behind Beck’s four new flavors,” said Cat Neville of tasteMAKERS. “This unveiling will be a must-watch event for anyone interested in what’s next in the beverage industry. I am excited to be part of the experience!”
Participants will have until 11:59 p.m. (CST/CDT) on October 30, 2020, to either vote for their favorite flavor or submit their own. One lucky voter will also win a YETI® prize pack that includes a cooler, tumbler and can insulator.
To learn more, cast your vote and sign up to attend the live webinar, please visit beckflavors.com/flavoroftheyear
About Beck Flavors
For over a century, Beck Flavors has been a leader in creating customized flavor solutions for customers. In a world where things are continually changing, Beck Flavors stays up to date on the next big thing in the food and beverage industry. With the help of world-class scientists, cutting-edge technology, and a unique forensic trend forecasting, the brand can predict and deliver the latest trending flavors from around the globe.
About Cat Neville
Cat Neville is the Emmy-winning producer and host of tasteMAKERS, a food-focused series that debuted on public television stations nationwide in October 2018. She is also the publisher of Feast Magazine and producer and host of Feast TV. Cat serves as a judge for the James Beard Foundation’s restaurant and journalism awards. She is a member of the Association of Food Journalists, American Society of Magazine Editors, the National Association of Press Women, and Les Dames d’Escoffier.
About Naturally Austin
Launched in 2019, Naturally Austin is a collaborative community that focuses on the natural consumer packaged goods industry in Austin. With more than 500+ members and sponsors, Naturally Austin’s mission is to stimulate conscious growth, foster sustainable and responsible entrepreneurship, and develop exceptional leaders while growing the Central Texas natural and consumer products ecosystem. Naturally Austin is a nonprofit, locally founded organization affiliated with the Naturally Network. Learn more at naturallyaustin.org and follow on Instagram.
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